Comparison

Overview

Company snapshot and where each provider is based.

FieldClickatellSmsManager
What it isCloud messaging and chat-commerce platform offering SMS, WhatsApp, RCS and Apple Messages for Business APIs for businesses.Czech bulk-messaging platform for sending SMS, WhatsApp, Viber and RCS messages from a web application or a single JSON API, with direct connections to local mobile operators.
Founded20002011
Ownershipprivateprivate
Employees250-5001-5
HQ cityRedwood CityPrague
HQ countryUSACzech Republic (EU)
What's the differenceClickatell edges ahead on the overall messaging.dev Score (61 vs 51). Clickatell is private and headquartered in Redwood City, USA; SmsManager is private and based in Prague, Czech Republic (EU).

Channels

Which messaging channels each provider can send and receive on.

FieldClickatellSmsManager
SMSYesYes
MMSNoNo
RCSYesYes
WhatsAppYesYes
ViberNoYes
Facebook MessengerNoNo
TelegramNoNo
Apple Messages for BusinessYesYes
VoiceNoNo
EmailNoNo
What's the differenceThey share 4 channels. SmsManager additionally offers Viber.

Developer Experience

How quickly a developer can sign up and send a first message.

FieldClickatellSmsManager
Self-service onboardingYesYes
Free developer creditNoYes
Docs qualityhighhigh
DocumentationOpen ↗Open ↗
SDKsPython, PHP, Java, Node.js, C#JavaScript/TypeScript, PHP
Sandbox / test envYesYes
API typesREST, SMPPREST
What's the differenceOn SDKs, Clickatell adds Python, Java, Node.js, C#; SmsManager adds JavaScript/TypeScript; on API types, Clickatell adds SMPP.

Data & Compliance

Data residency options and enterprise compliance certifications.

FieldClickatellSmsManager
EU data residencyYesYes
US data residencyNoNo
Choose regionNoNo
GDPRYesYes
ISO 27001YesNo
SOC 2YesNo
HIPAANoNo
What's the differenceClickatell offers ISO 27001, while SmsManager does not; Clickatell offers SOC 2, while SmsManager does not.

Data Retention

How long message content and metadata are stored, and whether that is configurable.

FieldClickatellSmsManager
Retention policyNot publicly documented in detail. Clickatell states it moved its data infrastructure to Amazon Web Services (AWS) in Ireland (EU) in 2018 and directs GDPR/data-protection queries to [email protected]; specific message content or metadata retention periods are not published.Under the published GDPR data processing agreement, message records (phone number and message text) older than 12 months are automatically deleted by default unless otherwise agreed; encrypted backups are kept 30 days and system logs 180 days. After contract termination, personal data is deleted or exported (CSV) free of charge within 30 days.
What's the differenceClickatell: Not publicly documented in detail. Clickatell states it moved its data infrastructure to Amazon Web Services (AWS) in Ireland (EU) in 2018 and directs GDPR/data-protection queries to [email protected]; specific message content or metadata retention periods are not published. SmsManager: Under the published GDPR data processing agreement, message records (phone number and message text) older than 12 months are automatically deleted by default unless otherwise agreed; encrypted backups are kept 30 days and system logs 180 days. After contract termination, personal data is deleted or exported (CSV) free of charge within 30 days.

Pricing & Credits

Pricing model and the cost of a first message.

FieldClickatellSmsManager
Pricing modelSelf-service prepaid pay-as-you-go credits, with quote-based enterprise plans (Connect, Interact, Transact) requiring sales contact.Prepaid credit pay-as-you-go: free account, non-expiring credit topped up by card or bank transfer, charged only per message sent, with volume-tiered discounts and optional subscription add-on services.
SMS starting price$0.008 per SMS to the USA (published rate)€0.0356 per SMS to the Czech Republic (5,001-10,000 message volume tier; promotional rate €0.032), other destinations priced per country
Free developer creditNoYes
What's the differenceClickatell and SmsManager are closely matched on pricing & credits — no material differences in the tracked fields.

Reach & Reliability

Global coverage and delivery dependability.

FieldClickatellSmsManager
Countries covered190175
Direct operator connectionsYesYes
Published uptime SLA99.90%–99.98% uptime (SLA, varies by plan)No published SLA (individual SLA agreements available)
What's the differenceClickatell leads on Countries covered (190 vs 175 for SmsManager).

Company & Trust

Independent reviews and company profile.

FieldClickatellSmsManager
G2 rating4.30.0
G2 reviews20
Ownershipprivateprivate
Employees250-5001-5
What's the differenceClickatell leads on G2 rating (4.3 vs 0 for SmsManager); Clickatell leads on G2 reviews (2 vs 0 for SmsManager).

Still deciding? Read the quickstart guides: