Comparison
Overview
Company snapshot and where each provider is based.
| Field | GatewayAPI | Infobip |
|---|---|---|
| What it is | Danish SMS gateway and messaging platform by ONLINECITY.IO offering SMS, RCS and email APIs with pay-as-you-go pricing and EU data hosting. | Global omnichannel communications platform for SMS, WhatsApp, voice, email, and more |
| Founded | 1999 | 2006 |
| Ownership | private | private |
| Employees | 11-50 | 3,000-5,000 |
| HQ city | Odense | Vodnjan |
| HQ country | Denmark (EU) | Croatia (EU) |
What's the differenceInfobip edges ahead on the overall messaging.dev Score (96 vs 54). GatewayAPI is private and headquartered in Odense, Denmark (EU); Infobip is private and based in Vodnjan, Croatia (EU).
Channels
Which messaging channels each provider can send and receive on.
| Field | GatewayAPI | Infobip |
|---|---|---|
| SMS | Yes | Yes |
| MMS | No | Yes |
| RCS | Yes | Yes |
| No | Yes | |
| Viber | No | Yes |
| Facebook Messenger | No | Yes |
| Telegram | No | Yes |
| Apple Messages for Business | No | Yes |
| Voice | No | Yes |
| Yes | Yes |
What's the differenceThey share 3 channels. Infobip additionally offers MMS, WhatsApp, Viber, Facebook Messenger, Telegram, Apple Messages for Business, Voice.
Developer Experience
How quickly a developer can sign up and send a first message.
| Field | GatewayAPI | Infobip |
|---|---|---|
| Self-service onboarding | Yes | Yes |
| Free developer credit | Test credits on request | Yes |
| Docs quality | med | high |
| Documentation | Open ↗ | Open ↗ |
| SDKs | — | Java, C#, Python, PHP, Go, Node.js |
| Sandbox / test env | No | Yes |
| API types | REST, SMPP, Email-to-SMS | REST, SMPP, SMTP |
What's the differenceOn SDKs, Infobip adds Java, C#, Python, PHP, Go, Node.js; Infobip offers Sandbox / test env, while GatewayAPI does not; on API types, GatewayAPI adds Email-to-SMS; Infobip adds SMTP.
Data & Compliance
Data residency options and enterprise compliance certifications.
| Field | GatewayAPI | Infobip |
|---|---|---|
| EU data residency | Yes | Yes |
| US data residency | No | Yes |
| Choose region | Yes | Yes |
| GDPR | Yes | Yes |
| ISO 27001 | No | Yes |
| SOC 2 | No | Yes |
| HIPAA | No | Yes |
What's the differenceInfobip offers US data residency, while GatewayAPI does not; Infobip offers ISO 27001, while GatewayAPI does not; Infobip offers SOC 2, while GatewayAPI does not; Infobip offers HIPAA, while GatewayAPI does not.
Data Retention
How long message content and metadata are stored, and whether that is configurable.
| Field | GatewayAPI | Infobip |
|---|---|---|
| Retention policy | Message content, sender and recipient are stored in the traffic log for 30 days, after which records are anonymized (message content and full sender deleted, last half of the recipient number removed). An optional "secret" message class skips storage of content, sender and recipient entirely. | Infobip processes and retains message and traffic data to deliver messages and meet regulatory requirements; message content retention is limited and configurable for enterprise customers under a data-processing agreement. |
What's the differenceGatewayAPI: Message content, sender and recipient are stored in the traffic log for 30 days, after which records are anonymized (message content and full sender deleted, last half of the recipient number removed). An optional "secret" message class skips storage of content, sender and recipient entirely. Infobip: Infobip processes and retains message and traffic data to deliver messages and meet regulatory requirements; message content retention is limited and configurable for enterprise customers under a data-processing agreement.
Pricing & Credits
Pricing model and the cost of a first message.
| Field | GatewayAPI | Infobip |
|---|---|---|
| Pricing model | Pay-as-you-go per-message pricing with prepaid credit; no monthly subscriptions or fees (except short-code countries), with negotiated discounts for high volumes. | Primarily quote/contract-based (contact sales), with some pay-as-you-go options |
| SMS starting price | From €0.0061 per SMS (standard class, cheapest destination on the public price list; e.g. €0.0401 to Denmark) | Not publicly listed (contact sales for a quote) |
| Free developer credit | Test credits on request | Yes |
What's the differenceGatewayAPI and Infobip are closely matched on pricing & credits — no material differences in the tracked fields.
Reach & Reliability
Global coverage and delivery dependability.
| Field | GatewayAPI | Infobip |
|---|---|---|
| Countries covered | 200 | 190 |
| Direct operator connections | Yes | Yes |
| Published uptime SLA | No published SLA (99.99%+ historical uptime claimed) | 99.99% |
What's the differenceGatewayAPI leads on Countries covered (200 vs 190 for Infobip).
Company & Trust
Independent reviews and company profile.
| Field | GatewayAPI | Infobip |
|---|---|---|
| G2 rating | 4.9 | 4.6 |
| G2 reviews | 7 | 300 |
| Ownership | private | private |
| Employees | 11-50 | 3,000-5,000 |
What's the differenceGatewayAPI leads on G2 rating (4.9 vs 4.6 for Infobip); Infobip leads on G2 reviews (300 vs 7 for GatewayAPI).
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